.niche-seo {
  --niche-ink: #111115;
  --niche-paper: #f7f7f5;
  --niche-line: rgba(17, 17, 21, 0.12);
  --niche-muted: #66666d;
  --niche-accent: #ff6338;
  --niche-blue: #1769aa;
  background: var(--niche-paper);
  color: var(--niche-ink);
}

.niche-seo__container {
  width: min(1180px, calc(100% - 48px));
  margin: 0 auto;
}

.niche-seo__hero .hero__content {
  min-height: min(760px, calc(100vh - 72px));
}

.niche-seo__hero .hero__main {
  max-width: 820px;
}

.niche-seo__hero .hero__main h1 {
  max-width: 900px;
  letter-spacing: 0;
}

.niche-seo__hero .hero__proof-item strong {
  font-size: clamp(17px, 1.8vw, 25px);
}

.niche-seo__eyebrow,
.niche-seo__heading > p,
.niche-seo__kicker {
  margin: 0 0 12px;
  color: var(--niche-accent);
  font-size: 12px;
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.niche-seo__audience {
  padding: clamp(46px, 4.5vw, 66px) 0;
  border-bottom: 1px solid var(--niche-line);
  background: #fff;
}

.niche-seo__audience .niche-seo__container {
  display: grid;
  grid-template-columns: 250px minmax(0, 1fr);
  gap: clamp(42px, 6vw, 84px);
  align-items: start;
}

.niche-seo__audience h2 {
  margin: 0;
  color: var(--niche-ink) !important;
  font-size: 30px !important;
  line-height: 1.15 !important;
  letter-spacing: 0 !important;
  white-space: nowrap;
}

.niche-seo__audience ul {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin: 0;
  padding: 0;
  list-style: none;
  counter-reset: niche-audience;
}

.niche-seo__audience li {
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 13px 20px 13px 13px;
  border: 1px solid var(--niche-line);
  border-radius: var(--niche-radius);
  background: #fff;
  color: #1a1a1f;
  font-size: 15px !important;
  font-weight: 700;
  line-height: 1.3 !important;
  counter-increment: niche-audience;
  transition: border-color 180ms ease, background-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo__audience li::before {
  content: counter(niche-audience);
  display: inline-flex;
  flex: none;
  align-items: center;
  justify-content: center;
  width: 24px;
  height: 24px;
  border-radius: 5px;
  font-size: 12px;
  font-weight: 800;
  line-height: 1;
}

.niche-seo .niche-seo__audience li {
  color: #1a1a1f !important;
}

.niche-seo .niche-seo__audience li::before {
  background: rgba(255, 99, 56, 0.1) !important;
  color: var(--niche-accent) !important;
}

@media (hover: hover) and (pointer: fine) {
  .niche-seo__audience li:hover {
    border-color: rgba(255, 99, 56, 0.34);
    background: rgba(255, 99, 56, 0.04);
    box-shadow: 0 10px 24px rgba(17, 17, 21, 0.07);
    transform: translateY(-2px);
  }
}

.niche-seo__section,
.niche-seo__clients,
.niche-seo__visuals,
.niche-seo__related-cases,
.niche-seo__price,
.niche-seo__pf,
.niche-seo__cta {
  padding: clamp(72px, 8vw, 112px) 0;
}

.niche-seo__section--light,
.niche-seo__clients {
  background: var(--niche-paper);
}

.niche-seo__section--dark {
  background: #151519;
  color: #fff;
}

.niche-seo__heading {
  max-width: 780px;
  margin-bottom: 42px;
}

.niche-seo__heading h2,
.niche-seo__price h2,
.niche-seo__pf h2,
.niche-seo__cta h2 {
  margin: 0;
  font-size: clamp(34px, 4.4vw, 58px);
  line-height: 1.08;
  letter-spacing: 0;
}

.niche-seo__grid {
  display: grid;
  gap: 16px;
}

.niche-seo__grid--three {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.niche-seo__card {
  min-height: 220px;
  padding: 28px;
  border: 1px solid var(--niche-line);
  border-radius: 6px;
  background: #fff;
}

.niche-seo__card h3,
.niche-seo__demand-list h3,
.niche-seo__steps h3,
.niche-seo__clients-grid h3 {
  margin: 0 0 12px;
  font-size: 20px;
  line-height: 1.3;
}

.niche-seo__card p,
.niche-seo__demand-list p,
.niche-seo__steps p,
.niche-seo__clients-grid p,
.niche-seo__case-copy p,
.niche-seo__price p,
.niche-seo__pf p,
.niche-seo__cta p {
  margin: 0;
  color: var(--niche-muted);
  font-size: 16px;
  line-height: 1.7;
}

.niche-seo__split {
  display: grid;
  grid-template-columns: minmax(280px, 0.8fr) minmax(0, 1.2fr);
  gap: clamp(42px, 7vw, 96px);
  align-items: start;
}

.niche-seo__section--dark .niche-seo__heading > p {
  color: #ff8a68;
}

.niche-seo__demand-list {
  border-top: 1px solid rgba(255, 255, 255, 0.14);
}

.niche-seo__demand-list article {
  display: grid;
  grid-template-columns: 48px minmax(0, 1fr);
  gap: 20px;
  padding: 24px 0;
  border-bottom: 1px solid rgba(255, 255, 255, 0.14);
}

.niche-seo__demand-list article > span,
.niche-seo__steps li > span {
  color: #ff8a68;
  font-size: 13px;
  font-weight: 800;
}

.niche-seo__demand-list p {
  color: rgba(255, 255, 255, 0.62);
}

.niche-seo__steps {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  margin: 0;
  padding: 0;
  border-top: 1px solid var(--niche-line);
  list-style: none;
}

.niche-seo__steps li {
  display: grid;
  grid-template-columns: 48px minmax(0, 1fr);
  gap: 18px;
  min-height: 190px;
  padding: 28px 24px 28px 0;
  border-bottom: 1px solid var(--niche-line);
}

.niche-seo__steps li:nth-child(odd) {
  border-right: 1px solid var(--niche-line);
}

.niche-seo__steps li:nth-child(even) {
  padding-left: 28px;
}

.niche-seo__price {
  background: #fff0ea;
  border-top: 1px solid rgba(255, 109, 61, 0.2);
  border-bottom: 1px solid rgba(255, 109, 61, 0.2);
}

.niche-seo__price-grid,
.niche-seo__pf-grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(320px, 0.78fr);
  gap: clamp(40px, 7vw, 100px);
  align-items: center;
}

.niche-seo__price h2,
.niche-seo__pf h2 {
  margin-bottom: 20px;
}

.niche-seo__price-value {
  padding-left: 36px;
  border-left: 1px solid rgba(255, 109, 61, 0.28);
}

.niche-seo__price-value strong {
  display: block;
  color: #e8532d;
  font-size: clamp(34px, 4vw, 52px);
  line-height: 1.08;
  letter-spacing: 0;
}

.niche-seo__price-value span,
.niche-seo__pf-actions span {
  display: block;
  margin: 10px 0 24px;
  color: #555d66;
  font-size: 14px;
  font-weight: 700;
}

.niche-seo__price-value a,
.niche-seo__case-copy a,
.niche-seo__pf-actions a,
.niche-seo__cta a {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 50px;
  padding: 0 22px;
  border-radius: 4px;
  background: var(--niche-accent);
  color: #fff;
  font-size: 14px;
  font-weight: 800;
  text-decoration: none;
}

.niche-seo__section--case {
  background: #fff;
  scroll-margin-top: 96px;
}

.niche-seo__case-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.45fr) minmax(300px, 0.55fr);
  gap: clamp(28px, 5vw, 64px);
  align-items: start;
}

.niche-seo__case-image {
  display: block;
  width: 100%;
  padding: 0;
  overflow: hidden;
  border: 1px solid var(--niche-line);
  border-radius: 6px;
  background: #fff;
  box-shadow: 0 18px 46px rgba(17, 17, 21, 0.08);
  cursor: zoom-in;
}

.niche-seo__case-image img {
  display: block;
  width: 100%;
  height: auto;
}

.niche-seo__case-copy p {
  margin-bottom: 28px;
  color: #45454c;
  font-size: 18px;
}

.niche-seo__case-metrics {
  margin: 0 0 26px;
  border-top: 1px solid var(--niche-line);
  border-bottom: 1px solid var(--niche-line);
}

.niche-seo__case-metrics > div {
  padding: 18px 0;
  border-bottom: 1px solid var(--niche-line);
}

.niche-seo__case-metrics > div:last-child {
  border-bottom: 0;
}

.niche-seo__case-metrics strong,
.niche-seo__case-metrics span {
  display: block;
}

.niche-seo__case-metrics strong {
  margin-bottom: 5px;
  color: var(--niche-accent);
  font-family: var(--font-head);
  font-size: clamp(22px, 2.2vw, 32px);
  font-weight: 700;
  line-height: 1.15;
  letter-spacing: 0;
}

.niche-seo__case-metrics span {
  color: #696a72;
  font-size: 14px;
  font-weight: 700;
  line-height: 1.4;
}

.niche-seo__clients {
  border-top: 1px solid var(--niche-line);
  border-bottom: 1px solid var(--niche-line);
}

.niche-seo__clients-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 12px;
}

.niche-seo__clients-grid article {
  display: grid;
  grid-template-columns: 76px minmax(0, 1fr);
  gap: 18px;
  align-items: center;
  min-height: 112px;
  padding: 18px;
  border: 1px solid var(--niche-line);
  border-radius: 6px;
  background: #fff;
}

.niche-seo__clients-grid img {
  width: 76px;
  height: 58px;
  object-fit: contain;
}

.niche-seo__clients-grid h3 {
  margin-bottom: 4px;
  font-size: 16px;
}

.niche-seo__clients-grid p {
  font-size: 13px;
}

.niche-seo__pf {
  background: #17171c;
  color: #fff;
}

.niche-seo__pf p {
  color: rgba(255, 255, 255, 0.66);
}

.niche-seo__pf-actions {
  padding-left: 36px;
  border-left: 1px solid rgba(255, 255, 255, 0.16);
}

.niche-seo__pf-actions span {
  color: rgba(255, 255, 255, 0.72);
}

.niche-seo__faq {
  display: grid;
  grid-template-columns: minmax(260px, 0.72fr) minmax(0, 1.28fr);
  gap: clamp(36px, 7vw, 90px);
}

.niche-seo__faq details {
  border-top: 1px solid var(--niche-line);
}

.niche-seo__faq details:last-child {
  border-bottom: 1px solid var(--niche-line);
}

.niche-seo__faq summary {
  position: relative;
  padding: 24px 42px 24px 0;
  font-size: 18px;
  font-weight: 800;
  line-height: 1.4;
  cursor: pointer;
  list-style: none;
}

.niche-seo__faq summary::-webkit-details-marker {
  display: none;
}

.niche-seo__faq summary::after {
  content: "+";
  position: absolute;
  top: 21px;
  right: 0;
  color: var(--niche-accent);
  font-size: 26px;
  font-weight: 500;
}

.niche-seo__faq details[open] summary::after {
  content: "−";
}

.niche-seo__faq details p {
  margin: -6px 0 24px;
  color: var(--niche-muted);
  line-height: 1.7;
}

.niche-seo__cta {
  background: #0f0f12;
  color: #fff;
  text-align: center;
}

.niche-seo__cta .niche-seo__container {
  max-width: 900px;
}

.niche-seo__cta p {
  margin: 18px 0 30px;
  color: rgba(255, 255, 255, 0.64);
}

.niche-seo__lightbox[hidden] {
  display: none;
}

.niche-seo__lightbox {
  position: fixed;
  z-index: 99999;
  inset: 0;
  display: grid;
  place-items: center;
  padding: 56px 24px 24px;
  background: rgba(5, 5, 7, 0.92);
}

.niche-seo__lightbox img {
  max-width: min(1400px, 96vw);
  max-height: 88vh;
  object-fit: contain;
}

.niche-seo__lightbox button {
  position: absolute;
  top: 14px;
  right: 18px;
  width: 42px;
  height: 42px;
  border: 0;
  background: transparent;
  color: #fff;
  font-size: 36px;
  line-height: 1;
  cursor: pointer;
}

@media (max-width: 900px) {
  .niche-seo__hero .hero__content {
    min-height: auto;
  }

  .niche-seo__grid--three,
  .niche-seo__clients-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .niche-seo__split,
  .niche-seo__price-grid,
  .niche-seo__pf-grid,
  .niche-seo__case-grid,
  .niche-seo__faq {
    grid-template-columns: 1fr;
  }

  .niche-seo__audience .niche-seo__container {
    grid-template-columns: 1fr;
    gap: 26px;
  }

  .niche-seo__price-value,
  .niche-seo__pf-actions {
    padding: 28px 0 0;
    border-top: 1px solid rgba(17, 17, 21, 0.16);
    border-left: 0;
  }

  .niche-seo__pf-actions {
    border-top-color: rgba(255, 255, 255, 0.16);
  }
}

@media (max-width: 640px) {
  .niche-seo__container {
    width: min(100% - 32px, 1180px);
  }

  .niche-seo__hero .hero__main h1 {
    font-size: clamp(36px, 11vw, 52px);
  }

  .niche-seo__audience .niche-seo__container {
    grid-template-columns: 1fr;
    gap: 22px;
  }

  .niche-seo__audience ul {
    gap: 8px;
  }

  .niche-seo__audience li {
    gap: 8px;
    padding: 11px 16px 11px 10px;
    font-size: 14px !important;
  }

  .niche-seo__audience li::before {
    width: 21px;
    height: 21px;
    font-size: 11px;
  }

  .niche-seo__audience h2 {
    font-size: 28px !important;
  }

  .niche-seo__grid--three,
  .niche-seo__clients-grid,
  .niche-seo__steps {
    grid-template-columns: 1fr;
  }

  .niche-seo__card {
    min-height: 0;
  }

  .niche-seo__steps li,
  .niche-seo__steps li:nth-child(even) {
    min-height: 0;
    padding: 24px 0;
    border-right: 0;
  }

  .niche-seo__heading h2,
  .niche-seo__price h2,
  .niche-seo__pf h2,
  .niche-seo__cta h2 {
    font-size: 34px;
  }

  .niche-seo__price-value strong {
    font-size: 36px;
  }

  .niche-seo__clients-grid article {
    grid-template-columns: 64px minmax(0, 1fr);
  }

  .niche-seo__clients-grid img {
    width: 64px;
    height: 52px;
  }

  .niche-seo__price-value a,
  .niche-seo__case-copy a,
  .niche-seo__pf-actions a,
  .niche-seo__cta a {
    width: 100%;
  }
}

/* Readability pass: the global redesign skin forces heading sizes and colors. */
.niche-seo .niche-seo__hero .hero__main h1 {
  max-width: 880px;
  color: #fff !important;
  font-size: clamp(48px, 5vw, 68px) !important;
  font-weight: 700 !important;
  line-height: 1.03 !important;
  letter-spacing: 0 !important;
  text-wrap: balance;
}

.niche-seo .niche-seo__hero .hero__subtitle {
  max-width: 700px;
  color: rgba(255, 255, 255, 0.76) !important;
  font-size: 18px !important;
  line-height: 1.65 !important;
}

.niche-seo .niche-seo__eyebrow,
.niche-seo .niche-seo__heading > p,
.niche-seo .niche-seo__kicker {
  font-size: 13px !important;
  line-height: 1.35 !important;
}

.niche-seo .niche-seo__heading h2,
.niche-seo .niche-seo__price h2,
.niche-seo .niche-seo__pf h2,
.niche-seo .niche-seo__cta h2 {
  color: var(--niche-ink) !important;
  font-size: clamp(38px, 3.8vw, 54px) !important;
  line-height: 1.08 !important;
  letter-spacing: 0 !important;
  text-wrap: balance;
}

.niche-seo .niche-seo__section--dark .niche-seo__heading h2,
.niche-seo .niche-seo__pf h2,
.niche-seo .niche-seo__cta h2 {
  color: #fff !important;
}

.niche-seo .niche-seo__card h3,
.niche-seo .niche-seo__demand-list h3,
.niche-seo .niche-seo__steps h3,
.niche-seo .niche-seo__clients-grid h3 {
  color: var(--niche-ink) !important;
  font-size: 21px !important;
  font-weight: 700 !important;
  line-height: 1.3 !important;
  letter-spacing: 0 !important;
}

.niche-seo .niche-seo__demand-list h3 {
  color: #fff !important;
  font-size: 22px !important;
}

.niche-seo .niche-seo__card p,
.niche-seo .niche-seo__demand-list p,
.niche-seo .niche-seo__steps p,
.niche-seo .niche-seo__case-copy p,
.niche-seo .niche-seo__price p,
.niche-seo .niche-seo__pf p,
.niche-seo .niche-seo__cta p,
.niche-seo .niche-seo__faq details p {
  font-size: 17px !important;
  line-height: 1.72 !important;
}

.niche-seo .niche-seo__card {
  min-height: 250px;
  padding: 32px;
  border-color: rgba(17, 17, 21, 0.1);
  box-shadow: 0 16px 40px rgba(17, 17, 21, 0.055);
}

.niche-seo .niche-seo__card p {
  max-width: 34ch;
}

.niche-seo .niche-seo__section--dark .niche-seo__heading {
  position: sticky;
  top: 112px;
  max-width: 430px;
}

.niche-seo .niche-seo__demand-list article {
  grid-template-columns: 56px minmax(0, 1fr);
  gap: 22px;
  padding: 30px 0;
}

.niche-seo .niche-seo__demand-list article > span,
.niche-seo .niche-seo__steps li > span {
  font-size: 14px !important;
}

.niche-seo .niche-seo__steps li {
  min-height: 220px;
  padding-top: 34px;
  padding-bottom: 34px;
}

.niche-seo .niche-seo__price-value strong {
  font-size: clamp(40px, 4vw, 58px) !important;
  line-height: 1.04 !important;
  letter-spacing: 0 !important;
}

.niche-seo .niche-seo__price-grid > div > p {
  color: #17171b !important;
}

.niche-seo .niche-seo__price-value span,
.niche-seo .niche-seo__pf-actions span {
  font-size: 15px !important;
  line-height: 1.5 !important;
}

.niche-seo .niche-seo__case-copy p {
  color: #3f4249 !important;
  font-size: 19px !important;
}

.niche-seo .niche-seo__clients-grid article {
  min-height: 126px;
  padding: 22px;
}

.niche-seo .niche-seo__clients-grid h3 {
  margin-bottom: 5px;
  font-size: 17px !important;
}

.niche-seo .niche-seo__clients-grid p {
  color: #6a6c74 !important;
  font-size: 14px !important;
  line-height: 1.45 !important;
}

.niche-seo .niche-seo__faq summary {
  color: var(--niche-ink) !important;
  font-size: 19px !important;
  font-weight: 700 !important;
  line-height: 1.45 !important;
}

.niche-seo .niche-seo__cta p {
  margin-right: auto;
  margin-left: auto;
  max-width: 650px;
  color: rgba(255, 255, 255, 0.72) !important;
}

.niche-seo .niche-seo__section--dark,
.niche-seo .niche-seo__pf,
.niche-seo .niche-seo__cta {
  background:
    radial-gradient(ellipse 72% 105% at 12% 12%, rgba(255, 109, 61, 0.18), transparent 58%),
    radial-gradient(ellipse 58% 92% at 88% 18%, rgba(139, 92, 246, 0.09), transparent 56%),
    linear-gradient(135deg, #0b0b0f 0%, #17141a 50%, #0d0d12 100%);
  border-top: 1px solid rgba(255, 109, 61, 0.13);
  border-bottom: 1px solid rgba(255, 255, 255, 0.05);
}

.niche-seo a:focus-visible,
.niche-seo button:focus-visible,
.niche-seo summary:focus-visible {
  outline: 3px solid rgba(255, 99, 56, 0.5);
  outline-offset: 4px;
}

@media (max-width: 900px) {
  .niche-seo .niche-seo__section--dark .niche-seo__heading {
    position: static;
    max-width: 720px;
  }
}

@media (max-width: 640px) {
  .niche-seo .niche-seo__hero .hero__main h1 {
    font-size: clamp(38px, 11.5vw, 48px) !important;
    line-height: 1.04 !important;
  }

  .niche-seo .niche-seo__hero .hero__subtitle {
    font-size: 16px !important;
    line-height: 1.62 !important;
  }

  .niche-seo .niche-seo__heading h2,
  .niche-seo .niche-seo__price h2,
  .niche-seo .niche-seo__pf h2,
  .niche-seo .niche-seo__cta h2 {
    font-size: 33px !important;
    line-height: 1.1 !important;
  }

  .niche-seo .niche-seo__card {
    min-height: 0;
    padding: 26px 24px;
  }

  .niche-seo .niche-seo__card h3,
  .niche-seo .niche-seo__demand-list h3,
  .niche-seo .niche-seo__steps h3 {
    font-size: 20px !important;
  }

  .niche-seo .niche-seo__card p,
  .niche-seo .niche-seo__demand-list p,
  .niche-seo .niche-seo__steps p,
  .niche-seo .niche-seo__case-copy p,
  .niche-seo .niche-seo__price p,
  .niche-seo .niche-seo__pf p,
  .niche-seo .niche-seo__cta p,
  .niche-seo .niche-seo__faq details p {
    font-size: 16px !important;
    line-height: 1.68 !important;
  }

  .niche-seo .niche-seo__demand-list article {
    grid-template-columns: 42px minmax(0, 1fr);
    gap: 14px;
    padding: 26px 0;
  }

  .niche-seo .niche-seo__steps li {
    min-height: 0;
  }

  .niche-seo .niche-seo__price-value strong {
    font-size: 38px !important;
  }

  .niche-seo .niche-seo__faq summary {
    font-size: 17px !important;
  }
}

/* Reusable industry landing template. */
.niche-seo {
  --niche-section-space: clamp(76px, 8vw, 116px);
  --niche-surface: #ffffff;
  --niche-surface-soft: #f4f4f2;
  --niche-dark: #0d0d12;
  --niche-radius: 6px;
}

.niche-seo .niche-seo__hero {
  min-height: min(760px, calc(100svh - 72px)) !important;
  padding-top: 128px !important;
  padding-bottom: 80px !important;
}

.niche-seo .niche-seo__hero .hero__content {
  width: min(1180px, calc(100% - 48px)) !important;
  min-height: 0;
  padding: 0 !important;
  grid-template-columns: minmax(0, 1fr) 280px !important;
  gap: clamp(48px, 7vw, 92px) !important;
}

.niche-seo .niche-seo__hero .hero__main {
  max-width: 760px;
}

.niche-seo .niche-seo__hero .hero__main h1 {
  margin-bottom: 22px !important;
}

.niche-seo .niche-seo__hero .hero__subtitle {
  max-width: 640px !important;
  margin-bottom: 30px !important;
}

.niche-seo .niche-seo__hero .hero__cta-group {
  display: grid !important;
  grid-template-columns: repeat(2, minmax(0, 1fr)) !important;
  gap: 12px !important;
  max-width: 690px;
}

.niche-seo .niche-seo__hero .hero-after-cta__btn {
  min-height: 60px;
  padding: 16px 24px !important;
  border-radius: var(--niche-radius) !important;
  font-size: 16px !important;
  white-space: normal !important;
}

.niche-seo .niche-seo__hero .hero__proof {
  gap: 12px !important;
}

.niche-seo .niche-seo__hero .hero__proof-item {
  min-height: 82px;
  justify-content: center !important;
  padding: 16px 18px !important;
  border-radius: var(--niche-radius) !important;
  background: rgba(255, 255, 255, 0.055) !important;
  box-shadow: inset 0 1px 0 rgba(255, 255, 255, 0.04);
}

.niche-seo .niche-seo__hero .hero__proof-item strong {
  line-height: 1.08 !important;
}

.niche-seo .niche-seo__hero .hero__proof-item--result {
  border-color: rgba(255, 109, 61, 0.42) !important;
  background:
    linear-gradient(135deg, rgba(255, 109, 61, 0.16), rgba(255, 109, 61, 0.045)) !important;
  box-shadow:
    inset 3px 0 0 rgba(255, 109, 61, 0.88),
    inset 0 1px 0 rgba(255, 255, 255, 0.06);
}

.niche-seo .niche-seo__hero .hero__proof-item--result strong {
  color: #ff8a68 !important;
  font-size: clamp(20px, 2vw, 28px) !important;
  text-wrap: balance;
}

.niche-seo .niche-seo__hero .hero__proof-item--result span {
  color: rgba(255, 255, 255, 0.72) !important;
}

.niche-seo__section,
.niche-seo__clients,
.niche-seo__visuals,
.niche-seo__price,
.niche-seo__pf,
.niche-seo__cta {
  padding-top: var(--niche-section-space);
  padding-bottom: var(--niche-section-space);
}

.niche-seo .niche-seo__heading {
  margin-bottom: clamp(38px, 4.5vw, 58px);
}

.niche-seo .niche-seo__heading h2,
.niche-seo .niche-seo__price h2,
.niche-seo .niche-seo__pf h2,
.niche-seo .niche-seo__cta h2 {
  max-width: 18ch;
}

.niche-seo .niche-seo__card {
  position: relative;
  overflow: hidden;
  border-radius: var(--niche-radius);
  background: var(--niche-surface);
  transition: border-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__card::before {
  content: "";
  position: absolute;
  top: 0;
  right: 0;
  left: 0;
  height: 3px;
  background: linear-gradient(90deg, var(--niche-accent), rgba(255, 99, 56, 0.18));
}

.niche-seo .niche-seo__section--dark,
.niche-seo .niche-seo__pf,
.niche-seo .niche-seo__cta {
  position: relative;
  isolation: isolate;
  overflow: hidden;
}

.niche-seo .niche-seo__section--dark::before,
.niche-seo .niche-seo__pf::before,
.niche-seo .niche-seo__cta::before {
  content: "";
  position: absolute;
  z-index: -1;
  inset: 0;
  pointer-events: none;
  background:
    linear-gradient(115deg, transparent 0 64%, rgba(255, 109, 61, 0.08) 64.2%, transparent 64.8%),
    repeating-linear-gradient(90deg, rgba(255, 255, 255, 0.025) 0 1px, transparent 1px 96px),
    repeating-linear-gradient(0deg, rgba(255, 255, 255, 0.02) 0 1px, transparent 1px 96px);
  opacity: 0.72;
}

.niche-seo .niche-seo__steps {
  background: var(--niche-surface);
  border-right: 1px solid var(--niche-line);
  border-left: 1px solid var(--niche-line);
}

.niche-seo .niche-seo__steps li {
  padding-right: 30px;
  padding-left: 30px;
  transition: background-color 180ms ease;
}

.niche-seo .niche-seo__steps li:nth-child(even) {
  padding-left: 30px;
}

.niche-seo .niche-seo__price {
  background:
    linear-gradient(105deg, rgba(255, 255, 255, 0.72), transparent 48%),
    linear-gradient(135deg, #fff4ef 0%, #ffe7dc 100%);
}

.niche-seo .niche-seo__price-grid {
  position: relative;
}

.niche-seo .niche-seo__price-grid > div:first-child p {
  max-width: 64ch;
}

.niche-seo .niche-seo__price-value {
  padding-top: 8px;
  padding-bottom: 8px;
}

.niche-seo .niche-seo__price-value a,
.niche-seo .niche-seo__case-copy a,
.niche-seo .niche-seo__pf-actions a,
.niche-seo .niche-seo__cta a {
  min-height: 52px;
  border-radius: var(--niche-radius);
  box-shadow: 0 12px 28px rgba(255, 99, 56, 0.2);
  transition: background-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__section--case {
  position: relative;
  overflow: hidden;
  background:
    linear-gradient(180deg, rgba(255, 99, 56, 0.035), transparent 36%),
    var(--niche-surface);
}

.niche-seo .niche-seo__section--case::before {
  content: "";
  position: absolute;
  top: 0;
  left: 50%;
  width: min(1180px, calc(100% - 48px));
  height: 1px;
  background: linear-gradient(90deg, var(--niche-accent), transparent 32%);
  transform: translateX(-50%);
}

.niche-seo .niche-seo__section--case .niche-seo__heading {
  max-width: 920px;
}

.niche-seo .niche-seo__section--case .niche-seo__heading h2 {
  max-width: 920px !important;
  font-size: clamp(42px, 3.5vw, 52px) !important;
}

.niche-seo .niche-seo__case-grid {
  grid-template-columns: minmax(0, 1.35fr) minmax(310px, 0.65fr);
  align-items: stretch;
}

.niche-seo .niche-seo__case-image {
  position: relative;
  overflow: visible;
  align-self: start;
  padding: 12px;
  border-radius: var(--niche-radius);
  background: #f2f2ef;
  box-shadow: 0 22px 56px rgba(17, 17, 21, 0.11);
  transition: border-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__case-image::before {
  content: "";
  position: absolute;
  top: 0;
  left: 12px;
  right: 12px;
  height: 3px;
  border-radius: 3px 3px 0 0;
  background: linear-gradient(90deg, var(--niche-accent), rgba(255, 99, 56, 0.15));
}

.niche-seo .niche-seo__case-image img {
  position: relative;
  border-radius: 3px;
}

.niche-seo__case-badge {
  position: absolute;
  bottom: -22px;
  left: 28px;
  z-index: 3;
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 14px 20px;
  border-radius: var(--niche-radius);
  border-left: 3px solid var(--niche-accent);
  background: #0d0d12;
  box-shadow: 0 18px 38px rgba(0, 0, 0, 0.34);
  text-align: left;
}

.niche-seo__case-badge-text {
  display: flex;
  flex-direction: column;
  gap: 2px;
}

.niche-seo__case-badge-arrow {
  color: var(--niche-accent) !important;
  font-size: 19px !important;
  font-weight: 800 !important;
  line-height: 1 !important;
}

.niche-seo__case-badge strong {
  color: #fff !important;
  font-size: clamp(20px, 2.1vw, 28px) !important;
  font-weight: 800 !important;
  line-height: 1.08 !important;
  white-space: nowrap;
}

.niche-seo__case-badge span {
  color: rgba(255, 255, 255, 0.68) !important;
  font-size: 11px !important;
  font-weight: 700 !important;
  line-height: 1.3 !important;
  text-transform: uppercase;
  letter-spacing: 0.03em;
  white-space: nowrap;
}

.niche-seo .niche-seo__case-copy {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
}

.niche-seo .niche-seo__case-metrics {
  width: 100%;
  margin-top: -4px;
}

.niche-seo .niche-seo__case-metrics > div {
  padding: 20px 0;
}

.niche-seo .niche-seo__case-copy > a {
  margin-top: auto;
}

.niche-seo .niche-seo__visuals {
  border-top: 1px solid var(--niche-line);
  border-bottom: 1px solid var(--niche-line);
  background: var(--niche-surface);
}

.niche-seo .niche-seo__visuals .niche-seo__heading {
  max-width: 680px;
}

.niche-seo .niche-seo__visual-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.6fr) minmax(300px, 0.8fr);
  grid-template-rows: repeat(2, 240px);
  gap: 16px;
}

.niche-seo .niche-seo__visual-card {
  display: grid;
  grid-template-rows: minmax(0, 1fr) auto;
  min-width: 0;
  overflow: hidden;
  border: 1px solid var(--niche-line);
  border-radius: var(--niche-radius);
  background: var(--niche-surface-soft);
  transition: border-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__visual-card:first-child {
  grid-row: 1 / span 2;
  min-height: 0;
}

.niche-seo .niche-seo__visual-card button {
  position: relative;
  display: block;
  width: 100%;
  height: 100%;
  min-height: 0;
  padding: 0;
  overflow: hidden;
  border: 0;
  border-bottom: 1px solid var(--niche-line);
  background: #ededeb;
  cursor: zoom-in;
}

.niche-seo .niche-seo__visual-card img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: top center;
  transition: transform 220ms ease;
}

.niche-seo .niche-seo__visual-card:first-child img {
  padding: 18px;
  object-fit: contain;
  object-position: center;
}

.niche-seo .niche-seo__visual-card > div {
  padding: 22px 24px 24px;
  background: #fff;
}

.niche-seo .niche-seo__visual-card h3 {
  margin: 0;
  color: var(--niche-ink) !important;
  font-size: 20px !important;
  line-height: 1.25 !important;
}

.niche-seo .niche-seo__visual-card:first-child h3 {
  font-size: 25px !important;
}

.niche-seo .niche-seo__visual-card p {
  margin: 8px 0 0;
  color: var(--niche-accent);
  font-size: 14px !important;
  font-weight: 750;
  line-height: 1.45 !important;
}

.niche-seo .niche-seo__related-cases {
  border-top: 1px solid var(--niche-line);
  border-bottom: 1px solid var(--niche-line);
  background: var(--niche-surface-soft);
}

.niche-seo .niche-seo__related-cases .niche-seo__heading {
  max-width: 760px;
}

.niche-seo .niche-seo__related-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 16px;
}

.niche-seo .niche-seo__related-card {
  display: grid;
  grid-template-columns: minmax(210px, 0.82fr) minmax(0, 1.18fr);
  min-height: 260px;
  overflow: hidden;
  border: 1px solid var(--niche-line);
  border-radius: var(--niche-radius);
  background: var(--niche-surface);
  transition: border-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__related-image {
  display: block;
  width: 100%;
  min-width: 0;
  padding: 12px;
  overflow: hidden;
  border: 0;
  border-right: 1px solid var(--niche-line);
  background: #ededeb;
  cursor: zoom-in;
}

.niche-seo .niche-seo__related-image img {
  display: block;
  width: 100%;
  height: 100%;
  min-height: 220px;
  object-fit: contain;
  transition: transform 180ms ease;
}

.niche-seo .niche-seo__related-copy {
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: flex-start;
  padding: 28px;
}

.niche-seo .niche-seo__related-copy h3 {
  margin: 0 0 18px;
  color: var(--niche-ink) !important;
  font-size: 21px !important;
  line-height: 1.3 !important;
}

.niche-seo .niche-seo__related-copy strong {
  display: block;
  margin-bottom: 14px;
  color: var(--niche-accent);
  font-family: var(--font-head);
  font-size: clamp(25px, 2.3vw, 34px);
  line-height: 1.1;
}

.niche-seo .niche-seo__related-copy p {
  margin: 0;
  color: #5f6067;
  font-size: 15px !important;
  line-height: 1.6 !important;
}

.niche-seo .niche-seo__clients-grid article {
  border-radius: var(--niche-radius);
  transition: border-color 180ms ease, box-shadow 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__clients-grid img {
  filter: saturate(0.86);
  transition: filter 180ms ease, transform 180ms ease;
}

.niche-seo .niche-seo__faq .niche-seo__heading {
  position: sticky;
  top: 112px;
  align-self: start;
}

.niche-seo .niche-seo__faq details {
  padding: 0 18px;
  border-left: 2px solid transparent;
  transition: background-color 180ms ease, border-color 180ms ease;
}

.niche-seo .niche-seo__faq details[open] {
  border-left-color: var(--niche-accent);
  background: rgba(255, 99, 56, 0.045);
}

.niche-seo .niche-seo__faq details[open] summary::after {
  content: "\2212";
}

.niche-seo .niche-seo__cta .niche-seo__container {
  position: relative;
  z-index: 1;
}

.niche-seo .niche-seo__cta h2 {
  margin-right: auto;
  margin-left: auto;
  max-width: 20ch;
}

@media (hover: hover) and (pointer: fine) {
  .niche-seo .niche-seo__card:hover,
  .niche-seo .niche-seo__clients-grid article:hover {
    border-color: rgba(255, 99, 56, 0.32);
    box-shadow: 0 20px 44px rgba(17, 17, 21, 0.09);
    transform: translateY(-3px);
  }

  .niche-seo .niche-seo__steps li:hover {
    background: rgba(255, 99, 56, 0.04);
  }

  .niche-seo .niche-seo__case-image:hover {
    border-color: rgba(255, 99, 56, 0.38);
    box-shadow: 0 26px 64px rgba(17, 17, 21, 0.15);
    transform: translateY(-2px);
  }

  .niche-seo .niche-seo__related-card:hover {
    border-color: rgba(255, 99, 56, 0.3);
    box-shadow: 0 20px 46px rgba(17, 17, 21, 0.1);
    transform: translateY(-3px);
  }

  .niche-seo .niche-seo__related-card:hover .niche-seo__related-image img {
    transform: scale(1.02);
  }

  .niche-seo .niche-seo__visual-card:hover {
    border-color: rgba(255, 99, 56, 0.3);
    box-shadow: 0 20px 46px rgba(17, 17, 21, 0.1);
    transform: translateY(-3px);
  }

  .niche-seo .niche-seo__visual-card:hover img {
    transform: scale(1.015);
  }

  .niche-seo .niche-seo__clients-grid article:hover img {
    filter: saturate(1);
    transform: scale(1.025);
  }

  .niche-seo .niche-seo__price-value a:hover,
  .niche-seo .niche-seo__case-copy a:hover,
  .niche-seo .niche-seo__pf-actions a:hover,
  .niche-seo .niche-seo__cta a:hover {
    background: #ed522d;
    box-shadow: 0 16px 34px rgba(255, 99, 56, 0.3);
    color: #fff;
    transform: translateY(-2px);
  }
}

@media (max-width: 1024px) {
  .niche-seo .niche-seo__hero .hero__content {
    grid-template-columns: 1fr !important;
  }

  .niche-seo .niche-seo__hero .hero__proof {
    display: grid !important;
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }

  .niche-seo .niche-seo__hero .hero__proof-item {
    width: 100% !important;
  }
}

@media (max-width: 900px) {

  .niche-seo .niche-seo__visual-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    grid-template-rows: auto;
  }

  .niche-seo .niche-seo__visual-card:first-child {
    grid-column: 1 / -1;
    grid-row: auto;
    min-height: 460px;
  }

  .niche-seo .niche-seo__visual-card:not(:first-child) button {
    aspect-ratio: 16 / 10;
  }

  .niche-seo .niche-seo__case-grid {
    grid-template-columns: 1fr;
  }

  .niche-seo .niche-seo__case-copy > a {
    margin-top: 0;
  }

  .niche-seo .niche-seo__related-grid {
    grid-template-columns: 1fr;
  }

  .niche-seo .niche-seo__faq .niche-seo__heading {
    position: static;
  }
}

@media (max-width: 640px) {
  .niche-seo {
    --niche-section-space: 72px;
  }

  .niche-seo .niche-seo__hero {
    min-height: auto !important;
    padding-top: 100px !important;
    padding-bottom: 44px !important;
  }

  .niche-seo .niche-seo__hero .hero__content {
    width: min(100% - 32px, 1180px) !important;
    gap: 24px !important;
  }

  .niche-seo .niche-seo__hero .hero__main h1 {
    margin-bottom: 16px !important;
    font-size: clamp(34px, 10vw, 42px) !important;
  }

  .niche-seo .niche-seo__hero .hero__subtitle {
    margin-bottom: 22px !important;
  }

  .niche-seo .niche-seo__hero .hero__cta-group {
    grid-template-columns: minmax(0, 1.15fr) minmax(0, 0.85fr) !important;
    gap: 8px !important;
  }

  .niche-seo .niche-seo__hero .hero-after-cta__btn {
    width: 100% !important;
    min-height: 64px;
    padding: 10px 12px !important;
    font-size: 14px !important;
    line-height: 1.25 !important;
  }

  .niche-seo .niche-seo__hero .hero__proof {
    grid-template-columns: repeat(3, minmax(0, 1fr)) !important;
    gap: 8px !important;
  }

  .niche-seo .niche-seo__hero .hero__proof-item {
    min-height: 76px;
    padding: 10px !important;
  }

  .niche-seo .niche-seo__hero .hero__proof-item strong {
    font-size: 15px !important;
    line-height: 1.12 !important;
  }

  .niche-seo .niche-seo__hero .hero__proof-item--result strong {
    font-size: 14px !important;
  }

  .niche-seo .niche-seo__hero .hero__proof-item span {
    font-size: 10px !important;
    line-height: 1.25 !important;
  }

  .niche-seo .niche-seo__steps {
    border-right: 0;
    border-left: 0;
  }

  .niche-seo .niche-seo__steps li,
  .niche-seo .niche-seo__steps li:nth-child(even) {
    padding-right: 0;
    padding-left: 0;
  }

  .niche-seo .niche-seo__section--case::before {
    width: calc(100% - 32px);
  }

  .niche-seo .niche-seo__section--case .niche-seo__heading h2 {
    font-size: 33px !important;
  }

  .niche-seo .niche-seo__case-image {
    padding: 7px;
  }

  .niche-seo__case-badge {
    bottom: -14px;
    left: 14px;
    gap: 8px;
    padding: 10px 14px;
  }

  .niche-seo__case-badge-arrow {
    font-size: 15px !important;
  }

  .niche-seo__case-badge strong {
    font-size: 18px !important;
  }

  .niche-seo__case-badge span {
    font-size: 10px !important;
  }

  .niche-seo .niche-seo__visual-grid {
    grid-template-columns: 1fr;
  }

  .niche-seo .niche-seo__visual-card:first-child {
    grid-column: auto;
    min-height: 0;
  }

  .niche-seo .niche-seo__visual-card button,
  .niche-seo .niche-seo__visual-card:not(:first-child) button {
    aspect-ratio: 16 / 10;
  }

  .niche-seo .niche-seo__visual-card:first-child img {
    padding: 8px;
  }

  .niche-seo .niche-seo__visual-card > div {
    padding: 20px;
  }

  .niche-seo .niche-seo__related-card {
    grid-template-columns: 1fr;
  }

  .niche-seo .niche-seo__related-image {
    aspect-ratio: 16 / 10;
    border-right: 0;
    border-bottom: 1px solid var(--niche-line);
  }

  .niche-seo .niche-seo__related-image img {
    min-height: 0;
  }

  .niche-seo .niche-seo__related-copy {
    padding: 24px;
  }

  .niche-seo .niche-seo__faq details {
    padding: 0 12px;
  }
}

/* High-contrast text system for industry landing pages. */
.niche-seo .niche-seo__hero .hero__subtitle,
.niche-seo .niche-seo__hero .hero__proof-item strong,
.niche-seo .niche-seo__hero .hero__proof-item span,
.niche-seo .niche-seo__hero .hero__proof-item--result strong,
.niche-seo .niche-seo__hero .hero__proof-item--result span {
  color: #fff !important;
}

.niche-seo .niche-seo__hero .hero-after-cta__btn--primary,
.niche-seo .niche-seo__hero .hero-after-cta__btn--secondary {
  border: 1px solid rgba(255, 109, 61, 0.92) !important;
  background: linear-gradient(135deg, #ff7a45 0%, #ff6338 54%, #ff5224 100%) !important;
  box-shadow:
    0 22px 46px rgba(255, 109, 61, 0.26),
    inset 0 1px 0 rgba(255, 255, 255, 0.24) !important;
  color: #fff !important;
}

@media (hover: hover) and (pointer: fine) {
  .niche-seo .niche-seo__hero .hero-after-cta__btn--primary:hover,
  .niche-seo .niche-seo__hero .hero-after-cta__btn--secondary:hover {
    border-color: #ed522d !important;
    background: #ed522d !important;
    box-shadow: 0 22px 44px rgba(255, 109, 61, 0.32) !important;
    color: #fff !important;
    transform: translateY(-2px);
  }
}

.niche-seo .niche-seo__section--dark p,
.niche-seo .niche-seo__section--dark .niche-seo__heading > p,
.niche-seo .niche-seo__section--dark .niche-seo__demand-list article > span,
.niche-seo .niche-seo__pf p,
.niche-seo .niche-seo__pf .niche-seo__pf-actions span,
.niche-seo .niche-seo__cta p {
  color: #fff !important;
}

.niche-seo .niche-seo__card p,
.niche-seo .niche-seo__steps p,
.niche-seo .niche-seo__price p,
.niche-seo .niche-seo__price-value strong,
.niche-seo .niche-seo__price-value span,
.niche-seo .niche-seo__case-copy p,
.niche-seo .niche-seo__case-metrics strong,
.niche-seo .niche-seo__case-metrics span,
.niche-seo .niche-seo__clients-grid p,
.niche-seo .niche-seo__visual-card p,
.niche-seo .niche-seo__related-copy strong,
.niche-seo .niche-seo__related-copy p,
.niche-seo .niche-seo__faq details p,
.niche-seo .niche-seo__steps li > span,
.niche-seo .niche-seo__faq summary::after {
  color: var(--niche-ink) !important;
}

@media (min-width: 901px) {
  .niche-seo .niche-seo__clients .niche-seo__container {
    display: block;
  }

  .niche-seo .niche-seo__clients .niche-seo__heading {
    max-width: 1100px;
    margin-bottom: clamp(38px, 4.5vw, 58px);
  }

  .niche-seo .niche-seo__clients .niche-seo__heading h2 {
    max-width: 1100px !important;
    text-wrap: wrap !important;
  }

  .niche-seo .niche-seo__section--light > .niche-seo__container:has(.niche-seo__steps) > .niche-seo__heading {
    max-width: 1100px;
  }

  .niche-seo .niche-seo__section--light > .niche-seo__container > .niche-seo__heading h2 {
    max-width: 1100px !important;
    text-wrap: wrap !important;
  }
}